Kawasaki University of Medical Welfare · Graduate School of Health and Welfare Management / Faculty of Health and Welfare Management · 教授

Research keywordssmoking cessation motivation・nicotine dependence・price sensitivity of smoking・social marketing in health education・project-based learning

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• ２ 社会志向・公衆衛生のためのマーケティング・アプローチ2008
• ３ マネジメント能力の開発方法1989
• １ 消費経験がもたらす感情と消費の意味変容に関する研究1981
• 1 Consumer behaviour 2 Educational method of management 3 Social marketing

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