Ritsumeikan University · Faculty of Sport and Health Science / Graduate School of Sport and Health Science · 講師

Research keywordsウェルビーイング・スポーツマーケティング・スポーツツーリズム・Advertising・Social・psychology

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• The Influence of Team Brand Associations on Intention to Watch Future Games: The case of a Japan Professional Football League (J.League) Team
• The effect of sport event participation on well-being: the role of running for charity
• A study of event brand image, destination image, event, and destination loyalty among international sport tourists
• Runners’ Pro-Environmental Behavior: The Role of Place Attachment and Environmental Concern

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