Hitotsubashi University · Graduate School of Business Administration, Business Analysis Program (HUB-MA) · 教授

Research keywordsマーケティング・消費者行動・倫理・Business・Social・Corporate・Marketing

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• (Re)thinking education for sustainable development2025 · The Routledge Handbook of Global Sustainability Education and Thinking for the 21st Century 407-419頁 2025年2月
• Empathy, Ethics and Efficacy: The 3Es of Implementing Artificial Intelligence for Consumer Encounters2025 · Psychology & Marketing 2025年5月
• Investigating Drivers of Customer Experience with Virtual Conversational Agents2025 · Information Systems Frontiers 2025年1月
• Effects of Customer Relationship Termination and Customer Involvement on New Product Development Outcomes in the Business-to-Business Market2025 · Journal of Relationship Marketing 1-27頁 2025年2月

• 日本消費文脈を反映させた消費者倫理の包括的理論展開：日本の倫理的消費行動調査

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